Tag: B2B

Adobe Launches AI-Powered Journey Optimizer to Revolutionize B2B Marketing

Adobe (Nasdaq: ADBE) has announced the general availability of Adobe Journey Optimizer (AJO) B2B Edition, a groundbreaking tool designed to transform how businesses...

AI’s B2B SaaS Opportunity to Drive Retention & Growth

Last fall, I was privileged to join G2’s Executive Advisory Board (EAB) for an offsite strategy session. In between these annual in-person sessions, we...
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